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How Big a Problem is Spam?

     

Enormous. – Spam is a big problem because of the common resources it consumes. Internet Service Providers (ISPs) allow you to surf the Internet, and deliver your email typically for a flat monthly fee. They must, in turn, purchase bandwidth (the term for their own connection to the Internet). The more users they have, the more bandwidth they need. If they have numerous users they may need to buy additional servers to manage email. These costs are offset by the added revenues of a larger user base. Spam however, increases their need for bandwidth, and adds to the load on their email servers with no additional revenue to compensate. The added cost must be passed on to the customers, the very victims of the spam in first place. Some central email servers have been shut down due to Spam overload for extended periods, depriving paying customers of their emails. ISPs process hundreds of millions of email messages each day, 30% of which are Spam. The problem of Spam has reached proportions where it threatens the viability of email and of the Internet itself, increasing the need for a spam / spyware eliminator.

Spam is a huge problem because it is indicative of inefficient, freeloading businesses. The Nobel Prize winning economist Ronald Coace in what is now known as the Coace Theorem postulated that an inefficient business (one that cannot bear the cost of its own activities) is dangerous to the economy, because to function, it must spread the cost of its activities across a large number of victims. The Coace Theorem cuts close to home where Spam is concerned. Any business that needs to send Spam emails to survive is not a viable business. The benefit to the spammer is disproportionate to the cost borne by the spammer, which is next to nil. More importantly, the cost of Spam removal to the victims is totally disproportionate to the benefit to the spammer making a spyware eliminator necessary. In a free market economy such a grossly inefficient process should cease when property rights are enforced (i.e. the cost is borne by the the party who incurs them).

Spam is a big problem because of the private resources it consumes. Many business people spend up to fifteen minutes per day reading and deleting their Spam emails. This time would be cut down if a spyware eliminator is used. A company with 100 knowledge workers earning an average of $40,000 per year each spending ten minutes per day deleting Spam would experience an added burden of $80,000 per year. This cost would be passed on to Internet users and non-users alike as they purchase products from this company at their local department store. You can see how important a spyware eliminator becomes.

Spam is a big problem because of number of victims it involves. According to META Group, 5-15% of corporate email is Spam. This is expected to grow to 15-30% in the near term. This means that the average medium-sized company receives 20,000 Spam emails per day. Taking the above example a little further, if 10 million people each lose 5 minutes a day deleting Spam, in terms of productivity, this could cost the global economy over $4 billion annually, not counting wasted bandwidth, CPU time and network administration time and tools. Based on these assumptions, the global cost of Spam may well be over $5 billion annually. Reduce spam, invest in a spyware eliminator.






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